Indian Manufacturing sector has been thirsty for cutting edge research based technology for quite sometime now all thanks to the PANDEMIC and the lock down status that the world has witnessed. The Jewellery manufacturing sector has started looking up starting the second half of this year and hopefully will enter into an unprecedented growth phase in the year 2022 and beyond. India is a on a growth path especially when it comes to manufacturing jewellery products for local as well as International consumption. Jewellery manufacturers are always on the look out to bring in state of the art technology and machine tools that will ease the entire production process and save time while maintaining the quality of the produce. Today with the availability of cutting edge tech tools, it is imperative that Indian Jewellery manufactures have an edge to take in bulk orders from any corner of the world and fulfil the same on time. Be it Diamond, Gold, Platinum or any other, Indian jewellery producers leave no stone unturned to check on the latest machinery and tools thus making India, the world’s largest market for Technology and Machine tools pertaining to the Jewellery sector.

There is an active DEALER / DISTRIBUTOR segment that is operational in India that is not only influential but also act as an important intermediary between the manufacturers and global machine makers. The dealers in the country are intelligent, knowledgeable and have the acumen to overcome language barriers resulting in smooth cross border trade. They also have the knack of dealing with governmental authorities in terms of following rules and regulations for smooth transfer of high end tech tools to the gem and jewellery trade in India.

Over time this segment has become so crucial that the principal companies have started depending on the dealers not only for import and delivery but also setting up units for post sale service, regular quality check and other activities. Some of the dealers have become so large and confident that they sometimes self brand the imported products and sell it in the local markets.

The major beneficiaries of this robust supply chain in India are tech manufacturers from countries such as Italy, Turkey, US, Israel etc who have been suppliers to the Indian jewellery sector for many years. Dealers have been enjoying a close connection with leading suppliers and have been professionally service in the Indian counter parts. In the last few years, China too is making a head way into the Indian jewellery scenario with cost effective products and tools. The major advantage that China has in all of these is the ‘price’. Cutting edge tech tools are manufactured with finesse that are sourced by the dealers in India. There is still a big question that looms on the Chinese imports in India and that is the efficiency, durability and ‘after sales service’ apart from the anti China wave that is being seen in the country.

Though the dealer distributor sector is facing tough competition from Indigenous manufacturers they still have an edge on pricing [margins], promoting products as imported and high quality, etc. But will they be able to overcome the challenges of “post sales service” and more so, the subsidies offered to Indian manufacturers through the “make in policy” of the Indian government, time will tell.